Synopsis CONSCIENCE OF CLOTHING is is a documentary film project that aims to raise awareness about sustainability and fair fashion.

Today’s fashion trends are tomorrow’s trash. Consumption is rapidly increasing. And yet: fashion is human. Individuality, creativity, personality, preferences, style—all of this contributes to who we are as a person. Yet it also makes us susceptible to manipulation. Is there a way out of the obsession with wasting resources? What role does each of us play as an individual and does it make sense to try to uphold something like individual responsibility along the supply chain? What roles do social media and influencers play? Can they be part of the solution rather than part of the problem?

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